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INFORMATION/EDUCATION PROGRAM
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With the inception of
The Cross Section newsletter in June 1954, the High Plains Underground Water Conservation District No. 1 began its Information/ Education program. Since that time, numerous activities have been added in order to educate the public about the importance of water and water conservation.
The Cross Section celebrates its
52nd year of publication in 2006. The four-page tabloid-sized newsletter is mailed free of charge to a subscriber mailing list of more than 6,600
local, state, and national readers.
The Information/Education
Division also provides news releases to local, state, and national news media on a timely basis. The District has received two Watermark Awards for communications excellence from the Texas Section of the American Water Works Association for its news releases.
PUBLIC SERVICE ANNOUNCEMENTS
The Water District maintains a public service announcement campaign where 60-second pre-recorded water conservation messages are aired on local radio stations. Also, the Information/Education staff produces 30-second water-related public service announcements which are aired on Lubbock television stations.
DISPLAYS AND EXHIBITS
Displays and exhibits are taken
annually to the
Texas Cotton Ginners Association Convention and Trade Show,
the
Amarillo
Farm & Ranch Show, as well as other shows and
professional meetings.
The current display discusses
the geologic and hydrologic features of the Ogallala aquifer
in the Southern High Plains. Previous displays have
included center pivot irrigation, surge irrigation,
irrigation history, drip irrigation, open wells and farm
safety, "water wise" landscaping, and irrigation application
efficiencies.
PROGRAMS & PRESENTATIONS
Information/Education Division staff are often called upon to present programs to social, civic, and professional groups throughout the District.
PUBLICATIONS
A wide range of informational materials are available to the public through information boards in the office reception area.
AUDIO-VISUALS & OTHER
MATERIALS
The Information/Education
Division maintains an audiovisual library consisting of 16mm films, videocassettes,
and DVDs. These may be checked out on a free-loan basis only to residents within the Water District service area.
For more information, contact
Public Information/Education Group Supervisor Carmon McCain at (806)
762-0181 or by e-mail at
info@hpwd.com
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